Axeleo Capital
Launching Axeleo Capital's second fund dedicated to early-stage startups in the B2B IT, cybersecurity and Web3 sectors.
- 90 articles
- 6 interviews
La objetivo
- Raise the profile of Axeleo Capital 2 in the French media landscape in order to attract the interest of LPs to complete the financing round.
- To highlight the expertise and vision of the co-founders on issues related to French Tech, B2B IT, cybersecurity and Web3.
- Clarify Axeleo Capital’s positioning on the occasion of this launch.
La campaña
Axeleo Capital called on Ballou to launch its second fund dedicated to early-stage startups in the B2B IT, cybersecurity and Web3 sectors.
In addition to corporate communications, Ballou has positioned Axeleo Capital on topical issues, via rapid responses and by securing regular exchanges with key media, in order to demonstrate the expertise of the spokespersons and ensure regular media coverage.
Los resultados
In the space of only 3 months, Ballou secured 6 interviews with core target media and obtained more than 90 articles in France from influential economic, technological and financial press (FrenchWeb, JDN, Forbes France, Le Figaro, Les Echos, L’Usine Digitale, Mind FinTech or Maddyness).
Moreover, Axeleo Capital is now better identified and receives proactive requests from journalists who cover topics related to investment funds or the French Tech ecosystem.