Payboost

To build and develop the reputation of Payboost, billing payment chain specialists, in France.
81
Stories in business, generalist and specialized media
21
Media briefings, including TV, radio, print and online publications
9
Content distributed to address the target (press releases, press alerts rapid responses, bylines, pitch

The Objective

Payboost wanted to create and develop its reputation in France and promote its solutions and services including the Fastoche application.

The Campaign

Payboost engaged Ballou PR in February 2018 to launch its Fastoche application. As well as positioning Payboost as a fintech specialising in payment chains, Ballou strengthened the corporate story of the French company through profile pitching and thought leadership content.

The Results

Two Ballou consultants achieved 81 pieces of coverage in 11 months including coverage in the French national media including BFM Business, Frenchweb, Maddyness, Les Echos and Journal du Net etc.

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60 Gray’s Inn Road
London, WC1X 8AQ
+44 20 7078 7272
infouk@balloupr.com
Ballou PR GmbH
Invalidenstraße 7
10115 Berlin
+49 30 24 63 07 19
infode@balloupr.com
38, rue Etienne Marcel
75002 Paris
+33 1 42 22 24 10
infofr@balloupr.com
60 Gray’s Inn Road
London, WC1X 8AQ
+44 20 7078 7272
infouk@balloupr.com
Ballou PR GmbH
Invalidenstraße 7
10115 Berlin
+49 30 24 63 07 19
infode@balloupr.com
38, rue Etienne Marcel
75002 Paris
+33 1 42 22 24 10
infofr@balloupr.com
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