reBuy

To position reBuy as a key European
player in the circular economy.
233
Pieces of coverage in 3 months, including stories on TV, radio, web and print media
2
Press trips organised in Berlin with 12 key journalists
26
Media briefings, including TV, radio, print and online publications

The Objective

Ballou was asked to raise awareness of reBuy in France and establish the company as a key European player in refurbishment.

The Campaign

Alongside a traditional PR campaign, we opted for branded partnerships, press trips, surveys and infographics.

The Results

A team of two consultants from Ballou France achieved overall 233 pieces of coverage in 17 months, securing stories from lifestyle press and key business publications, including Le Parisien, Le Figaro, Grazia, Biba, France 5, RTL, France Inter and BFM TV, etc.

Découvrez ce qui est possible

Parlons. Écrivez-nous !
60 Gray’s Inn Road
London, WC1X 8AQ
+44 20 7078 7272
infouk@balloupr.com
Ballou PR GmbH
Invalidenstraße 7
10115 Berlin
+49 30 24 63 07 19
infode@balloupr.com
38, rue Etienne Marcel
75002 Paris
+33 1 42 22 24 10
infofr@balloupr.com
60 Gray’s Inn Road
London, WC1X 8AQ
+44 20 7078 7272
infouk@balloupr.com
Ballou PR GmbH
Invalidenstraße 7
10115 Berlin
+49 30 24 63 07 19
infode@balloupr.com
38, rue Etienne Marcel
75002 Paris
+33 1 42 22 24 10
infofr@balloupr.com
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